Diagrammi di Gantt per il marketing
Coordina le campagne di marketing, i calendari editoriali e i lanci di prodotti con una gestione visiva della timeline creata appositamente per i team di marketing.
Scelto da oltre 25.000 team in tutto il mondo
Pianifica le tue campagne
Suddividi le campagne multicanale in attività e sotto-attività gestibili. Organizza ogni fase—dai brief creativi e la produzione di contenuti fino al giorno del lancio—in sezioni chiare con scadenze, dipendenze e pietre miliari sul tuo diagramma di Gantt.
Gestisci il tuo team creativo
Monitora ogni collaboratore che contribuisce alle tue campagne: copywriter, designer, social media manager e agenzie esterne. Assegnali alle attività per sapere sempre chi si occupa di cosa e quando sono previste le consegne.
Bilancia il carico di lavoro del tuo team
Distribuisci le attività tra i membri del tuo team di marketing per rispettare ogni scadenza senza burnout. Monitora i carichi di lavoro individuali direttamente sul diagramma di Gantt o passa alla Vista Carico di lavoro per riequilibrare le assegnazioni tra le campagne in tempo reale.
Ottieni una panoramica della campagna
Visualizza ogni campagna e iniziativa attiva a colpo d'occhio con la Vista Panoramica. Monitora le date di lancio, i calendari editoriali e la capacità del team senza perderti nei dettagli. Passa dalle visualizzazioni Gantt, Tabella o Bacheca in base alle tue esigenze.
Condividi i risultati con gli stakeholder
Esporta le timeline delle campagne in PDF, PNG o fogli di calcolo per condividerle con clienti, dirigenti e partner. Utilizza gli Snapshot pubblici per offrire agli stakeholder una visualizzazione live di sola lettura del tuo programma di marketing su Instagantt.
Coordinate Multi-Channel Launches
Plan product launches, seasonal campaigns, and major promotions across every marketing channel on a single Gantt chart. Map dependencies between email sequences, social media posts, blog content, paid advertising activations, PR outreach, influencer partnerships, and landing page deployments. When any creative asset is delayed, immediately see the ripple effect across all channels and adjust launch timing proactively. This cross-channel coordination prevents the common marketing problem of launching ads before landing pages are ready or sending emails before supporting content is published.
Track Creative Asset Production
Manage creative asset production from initial brief through design concepts, stakeholder review rounds, revisions, and final approval. Link asset delivery milestones to campaign launch dates with dependencies so creative delays automatically push dependent campaign activities. Track approval bottlenecks in real time — if a stakeholder has not reviewed a design after three days, the Gantt chart shows the growing risk to the launch timeline. This production tracking helps marketing managers escalate approval delays and ensures creative work is completed in time for campaign deadlines.
AI-Powered Campaign Planning
Describe your marketing campaign in plain English and let the AI Assistant generate a complete campaign plan with tasks, subtasks, estimated durations, and dependencies. Say something like 'Plan a product launch campaign with email sequences, social media content, blog posts, paid ads, and PR outreach across a 6-week timeline' and receive a professional campaign structure in seconds. Refine the generated plan with follow-up prompts, then save it as a template for future campaigns. The AI understands marketing concepts like content calendars, approval workflows, and multi-channel coordination.
Manage Campaign Budgets Visually
Assign budget allocations to individual campaign tasks and track actual spending against planned budgets throughout the campaign lifecycle. Visualize budget consumption alongside your timeline to understand how spending progresses relative to campaign milestones. Identify cost overruns early — if paid ad spend is tracking above budget at the halfway point, adjust targeting or redistribute budget to other channels before the campaign exceeds its total allocation. Budget tracking integrated with timeline planning helps marketing leaders make informed investment decisions and maximize return on marketing spend.
Event Planning and Coordination
Plan webinars, conferences, trade shows, and product launch events with detailed task breakdowns that cover every aspect from venue booking and speaker coordination through promotion, registration management, day-of logistics, and post-event follow-up. Dependencies ensure that promotion only begins after event details are confirmed and that post-event nurture campaigns are ready before the event takes place. The event planning view helps marketing teams manage the complexity of large-scale events while keeping creative production, logistics, and promotion coordinated on a single timeline.
Content Calendar Visualization
Visualize your content publishing schedule on a timeline that shows every blog post, social media update, email newsletter, video release, and podcast episode. Color-code content by channel, campaign, or content theme to create visual patterns that make your publishing calendar instantly scannable. See content density across your calendar to identify gaps where your audience might disengage and weeks where too many pieces are competing for attention. The content calendar integrates with your campaign timelines so you can see how individual content pieces support broader marketing initiatives.
Multiple Views for Marketing Teams
Switch between Gantt chart, Table View, Board View, and Overview depending on your marketing workflow needs. Use the Gantt chart for campaign timeline planning with cross-channel dependencies, the Table View for content calendar management and metadata tracking, the Kanban Board for creative production workflow tracking, and the Overview for marketing leadership reporting. Each view presents the same campaign data from a different angle, allowing marketing managers to communicate effectively with creative teams, clients, and executive stakeholders using the view format that resonates best with each audience.
